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Content Writer

Brave Thinking Institute
  • Posted : 3 years ago

Your Opportunity...


We are an industry leading personal growth and coaching institute whose mission is to inspire and empower people to create and live a life they love.

You have the opportunity to join our team as a Content Writer - writing for all five of our divisions:


  1. Life & Transformation
  2. Coach Certification
  3. Health & Well-Being
  4. Business & Leadership
  5. Love & Relationships.


As the Content Writer of our team, you'd be responsible for:

  • Content Creation: Writing high-value, compelling blog articles that generate large flows of organic traffic and attract our avatar client to our properties and ultimately, our community.
  • Email Marketing: Writing high-performing emails (high deliverability, open rates, and click through rates) that drive our lists to read and engage with our content.


Are you the perfect fit?


  • You read the above responsibilities for the position and you thought, "that is exactly what I love doing."
  • You love the idea that your work, as part of an industry leading institute, contributes to inspiring and empowering people to live a life they love.
  • You are passionate about your own personal growth and have a strong interest in learning and applying transformational and spiritual principles in your life.
  • You have experience writing content in the personal development industry, and ideally in the dating, business, health and coaching industries as well (you must have experience in the personal development niche and at least one other of our divisional niches to be considered).
  • You have a proven track record of producing direct response email copy that converts.
  • You understand great content -- you know the difference between genuinely high-value content pieces and "fluff" articles (and only produce the former).
  • You're mission driven to make a positive impact on the planet and have non-negotiable commitment to exceeding goals and objectives to serve this mission
  • You are able to produce consistently high quality and creative copy during high volume time (we are a busy, fast-growing company and team).
  • You are a student of writing, direct response copywriting and marketing! You continually study copywriting and marketing greats to hone your skills, instincts and intuition.
  • You're a master of "voice" - you've written in multiple different voices, for different brands and niches, and will be able to write content and email copy in multiple distinct voices each day.
  • You're a storyteller - you have the ability to tell engaging and inspiring stories that capture your audience and move them emotionally while infusing these stories with direct response strategies to drive conversions.
  • You're enthusiastically seeking a full time position and you are looking forward to dedicating your focus to our team.

If you answered a resounding YES to ALL of these criteria… then you may be the perfect addition to our world-class team. So, read on...


Required Experience & Proficiencies:

  • 2+ years experience writing content and copy in multiple niches/voices
  • Experience writing in the personal development and coaching niches
  • Experience writing in the dating, health and business niches is a big plus.
  • Access to high speed internet (capable of handling regular video calls), a dedicated and distraction free work space and able to meet all requirements of this role while working remotely.
  • Tech savvy with the ability to learn new software and systems quickly.
  • Asana Task Management System (or similar + ability to learn immediately)
  • Google Apps - Docs, Sheets, Slides, Drive
  • Communication Tools - Google Meet, Skype, Zoom
  • Research Tools - Keyword Planner, Google Trends, BuzzSumo, Facebook Insights, SEO tools, Amazon, YouTube, etc.


Perks:

  • Opportunity to work in a fast-growing, heart-centered business with a mission for helping people create a life they love living.
  • Opportunity to learn and grow through access to personal and professional training programs.
  • Work remotely (from home or anywhere with suitable internet connection).
  • Opportunity to attend live events and trainings (virtual or in-person as safety allows).
  • Health Benefits
  • 401K Plan
  • Paid Holidays
  • Paid Time Off


Compensation:

This position is a full time, remote, salaried position. Compensation Range is 52k - 58k annually and based on experience and qualifications.


To Apply:

If you've made it this far and you are still thinking, "this is a perfect fit for me", then you are ready to take the next step…


To apply, send the following to :

  • Cover letter introducing yourself and answering these 3 questions:
  • Why are you the perfect fit for this position - brag a little... what makes you stand out above everyone else?
  • What separates "good" content/copy from "GREAT" content/copy?
  • How do you write in different voices? What is your process for differentiating one "voice" from another, and maintaining those differences in your copy?
  • What marketing strategists do you follow regularly and why do you follow them?
  • Your resume.
  • Samples of your work in the personal development and coaching industries (if you do not have samples in BOTH of these industries, please do not apply).


Important Note: Submissions that do not include everything requested above will not be accepted.Once we receive your submission, we will send you next steps in the application process. Thank you for your interest in joining our team!

Skills
  • content writing
  • publishing
  • seo
  • email marketing
  • copywriting

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