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Content Specialist

Float
  • Posted : 2 years ago

Headquarters: New York
URL: http://float.com

Who We Are

Float is the world's leading software for teams to plan their time. And behind it is a world-class team. From New York to the UK, Canada to South Africaour Engineering, Product, Marketing, and Customer Success teams work asynchronously, helping brands such as Airbnb, Buzzfeed, and Ogilvy plan and manage their time better. Float is self-funded, profitable, and growing. If you’re a go-getter, align with our values, and are looking to join a team that’s passionate about helping others work and live more productively, we want to hear from you.

Here are a few tips from our CEO to make sure your resume stands out from the crowd.

Why We’re Hiring For This Role

Our Director of Marketing, Siobhan, explains the important role you will play in our growing Marketing team. Watch her video.

At Float, we believe in living our best work life. We share firsthand insights on the culture, tools, and processes that enable this in our Best Work Life (BWL) blog and through purposeful SEO content. To date, this has been managed by the Director of Marketing, Siobhan, with support from our Content Editor, Michael. We’re looking for a Content Specialist who will take the reigns on creating best-in-class content and build a growing readership on the topics of remote work, asynchronous communication, the future of work, and time management.


What You’ll Be Responsible For

The Content Specialist will be responsible for leading the curation, management and delivery of Float’s Best Work Life (BWL) and SEO editorial calendar. You’ll own the end-to-end content process from brief to production to distribution. This will involve briefing and supporting internal staff with blog post contributions, working with our incredible design team for illustrations and visual assets, with support from our Content Editor for technical proofing. You’ll work closely with our Director of Marketing who will guide the strategic direction to ensure our content activity aligns with department OKRs.

Early on, you’ll jump into:
  • Curating and managing our Best Work Life (BWL) and SEO editorial calendar, with a shared forward plan of monthly themes that align with our overall marketing strategy.
  • Building a BWL newsletter readership and social media following for Float that’s measured by both engagement and reach.
  • Developing a process for the ongoing management and monitoring of existing published content, and making updates as required and where it adds value to, e.g. SEO posts.

Once you are a bit more settled (we have an eight-week onboarding process), we expect that you will jump into the following projects:
  • Manage our end-to-end content production process. This includes briefing blog posts to internal and external contributors, briefing the design team for images and visuals, handing over ready-to-proof work to our Content Editor, and having ultimate ownership over best-in-class content that’s ready to be published under the Float brand.
  • Develop and manage a scalable distribution process that gets our content in front of as many engaged eyeballs as possible. This includes managing publishing on and growing followers for Float’s social media accounts and curating and sending our monthly newsletter.
  • Work with the Director of Marketing to grow the Best Work Life readership into a highly engaged and reputable publication, as measured by monthly blog visits and newsletter subscribers.

What You’ll Need To Be Successful

We know that a Best Work Life means loving the work that you do. We believe that these skills will allow you to be successful and motivated in your role.
  • Excellent writing skills as demonstrated in your experience contributing to SaaS blogs and other publications.
  • You understand how asynchronous remote work works, with a hungry curiosity for how these topics fit into bigger conversations about time management and the future of work. After all, it’s easier (and more enjoyable) to write about topics that you have a genuine interest in!
  • Content management skills to lead creating an editorial calendar and managing the end-to-end process from idea to brief production, and distribution.
  • Social media and email marketing, including managing social media accounts, email newsletter lists, and curating and distributing content via these channels.
  • SEO technical writing skills, with a strong understanding of how to produce quality content that’s engaging and ranks in SERP.
  • Content marketing skills with experience in creating different types of content for different mediums. For example, thought leadership articles, expert interviews, long-form SEO guides, guest posting, infographics, and video.

As a fully remote team, we’re looking for someone comfortable with asynchronous communication as the default which means you have previous remote experience and are comfortable using tools like Slack, Loom and Asana to communicate as needed. Don’t worry, you will have significant deep work time since we have very few meetings (seriously, read here!).


Why Join Us

We’re a global company with a diverse team of folks from all over the world who share a common belief in living our best work life. That includes a flexible asynchronous policy that allows you to work whenever you work best, minimal meetings, annual team meetups, and perks and benefits that support your personal health and well-being.

Our growing range of perks and benefits include:
  • Home office expense budget
  • Co-working expense budget
  • Health & fitness budget
  • Annual team meetup
  • Care for your community donation or leave

We understand that you probably want to learn a bit more about us as well, so here are some resources to get a sense of who we are and how we work:

The salary for this role is US $120,650. (Level 3). You can find more information on how we get to our salaries here (note, we’re now using a 95% COL)


Note: Industry research shows that women and those in traditionally underrepresented groups generally don’t apply to jobs unless they check all the boxes for the role. If you feel strongly that you have what it takes for this role but don’t check 100% of the boxes—that’s okay—we encourage you to apply anyway and highlight what you can bring to the table.


Hiring Process For This Role

You’ll find a lot of useful information about our interview process and what it’s like to join our global team on the Float careers page. The hiring process for this role looks like this:
  • Initial First Meeting: If your application is shortlisted, you will have a 15-minute meeting with Linda from People Ops. This meeting gives us an opportunity to learn more about your experience and also allows you to ask any questions you have about the role.
  • 2nd Interview: You’ll meet with Siobhan, our Director of Marketing (and possibly our Content Editor, Michael, as well). This is generally a 45-minute interview that will take a deep dive into your skills and experience.
  • Founder Interview: As the final step in the process, you’ll meet with Glenn, Float’s CEO, for a 30-minute interview.

Our hiring process takes an average of 25 days from the first interview to a job offer (based on 2021 data). Linda from People Ops will be in touch each step of the way to ensure that you are well informed and aware of the next step in the process.

Unfortunately, due to the high volume of applications, we can only contact candidates who have been shortlisted for the role. If you do not hear from us within 14 days of submitting your application, we encourage you to apply for another role in the future.

Skills
  • seo
  • content marketing
  • editing
  • email marketing
  • social media

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