At Acxiom, our vision is to transform data into value for everyone. Our data products and analytical services enable marketers to recognize, better understand, and then deliver highly applicable messages to consumers across any available channel. Our solutions enable true people-based marketing with identity resolution and rich descriptive and predictive audience segmentation. We are seeking a Data Scientist with a versatile skill set to undertake data science supporting the development of next-generation digital data product.
As part of the Data Science and Analytics Team, the Data Scientist will lead the charge in developing machine learning and statistical models to support and expand the Audience Propensities product suite for our domestic and global businesses. The Data Scientist’s responsibilities will include 1) partnering with product, engineering and business stakeholders to define digital product scope and requirements, 2) building models, analyzing/visualizing the results and integrating the solution into our suite of data products, 3) developing new analytical reports to help us better understand our data. The Data Scientist will be a champion of the latest Machine Learning and Artificial Intelligence technologies and will not only be an advocate but will also lead by example in influencing adoption.
This role can be home-based almost anywhere in the U.S.
What you will do:
Build expert knowledge of the various data sources brought together for audience propensities solutions - survey/panel data, 3rd-party data (demographics, psychographics, lifestyle segments), media content activity (TV, Digital, Mobile, Automotive), and product purchase or transaction data
Apply state-of-the-art algorithms relying on knowledge of statistical modeling, machine learning, and optimization to develop new audience propensities & analytical data products or improve the performance/quality of existing audience propensities and data products
What you will need:
5+ years of leveraging data science and modeling methods. Experience in AdTech/MarTech space is a plus.
At least 2+ years of experience working with digital marketing datasets will be a plus
WHAT WILL SET YOU APART:
Experience with E2E ML platform such as AWS Sagemaker, Google AI/ML platform
Experience with using tools such as Airflow, KubeFlow for model deployment will be a plus
Acxiom is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.