What you'll do
When our square shaped burgers made their first sizzle on
the scene more than 50 years ago, people knew our approach wasn’t like any
other. Same goes for the way we support our employees. Our culture of openness,
flexibility, and inclusiveness allows everybody to flourish in their own way.
If you’re looking for a career where you can be part of the action as we
continue to grow our iconic brand - We got you!
Overview:
This role is a contributing member of the Wendy's Social
Media & Digital Engagement team, responsible for managing our SEO/SEM
strategy and initiatives based on brand goals, key performance metrics and
audience needs. The SEO/SEM Sr. Specialist is the subject matter expert, owning
the best practices and evangelizing standards across our teams. You will be
responsible for planning, implementing, and managing Wendy’s SEO/SEM strategy.
You will work closely with agency partners, as well as our
in-house digital and marketing teams, to evaluate campaign and content
performance, develop KPIs, and ultimately translate these results into
actionable business results and recommendations.
Responsibilities
What we expect from you
Wendy’s was built on the premise, "Quality is our
Recipe®," which remains the guidepost of the Wendy's system. Today,
Wendy's and its franchisees employ hundreds of thousands of people across more than
7,000 restaurants worldwide with a vision of becoming the world's most thriving
and beloved restaurant brand.
Education: Bachelor's Degree
Travel: 15%
Pay Range: $73,000 - $124,000 Annually
Wendy's is an equal employment opportunity employer who may
provide reasonable accommodation to enable individuals with disabilities to
perform the essential functions of the job.