Ad Leverage
Subscribe job alerts
Paid Social Manager [Remote]
Ad Leverage- 5000 - 6000 USD per Month
- Full Time
- Posted : 3 weeks ago
Senior Paid Social Manager Culture: We are a passionate people and a flat, non-political organization. Everyone on the team is a senior-level subject matter expert, and respected as such. This means we are always collaborating and experimenting to find the best results possible in an unbiased way, and everybody can + should lend experience to our collective goals of growth for our clients, each other, and our agency. However everyone has different styles, and that's respected as well. If you are your best self when left alone to grind on your strategies, or super vocal and engaged and want to work directly with your clients and other SMEs, you're empowered and entrusted to do whatever you please to create your best work. Before the world changed we did monthly happy-hours, and instead of taking them virtual we now do empowerment hours, where every Friday there are 0 meetings and you're empowered to spend some time growing however you want, supplemented with a Free MasterClass Membership. Whether that's via a new tool demo you want to add to your stack or a course you want to take, it's totally up to you. Sometimes that will also be a guest-speaker day. And now every 1st Friday that's a no-work day at all, called a FriCAY (like vacay). Building company culture is a little trickier when you're all virtual, but we try to get creative in staying connected & inclusive without mandating socialization. Benefits + Work/Life Balance: * Off Every 1st Friday Of The Month... Yes, An Additional 12 Days PTO Per Year * Competitive Pay * Paid Time Off * Paid Holidays * Health Insurance * 401k * Free MasterClass Membership * No Meetings On Fridays * Remote WFH * Flexible Schedule, No Matter Your Time Zone Who we're looking for professionally: We are seeking a talented individual with a creative mind and attention to detail to join our marketing team. The successful candidate, your primary responsibility will be: ownership and management of all aspects of Paid Social, utilizing strategic sales funnels & recovery campaigns. You are highly experienced in CRO & conversion tracking, with a proven track record and methodology for turning cold audiences hot, and rocketing sales to the moon. Budget is no object to our clients, when ROAS is consistent... so experience in efficiently scaling budgets is imperative. You speak development and implementation of all digital assets for the paid social campaigns fluently. Ideal candidate will be a team player, capable of juggling multiple projects and adhering to tight schedules with enthusiasm and grace. The ability to collaborate, listen and incorporate other people's ideas and feedback is a must. This is a highly rewarding position, with the opportunity to work on high-profile e-commerce & lead generation campaigns and develop the buyer's journey for our diverse client portfolio. We're passionate about pushing the boundaries of digital marketing, so as a part of our team we'll want to hear your input and ideas. But listening well is also a critical skill. We expect - and equip - our team members to stay on the leading edge of design and technology trends. Responsibilities: * Own and manage the activation strategy and daily optimization tasks * Ability to develop high level paid social strategy, leverage across platforms and integrate paid media into multi-channel marketing strategy * Manage campaign budgets and advise on recommended campaign optimization * Ensure campaign delivery, performance and advertiser goals are being fulfilled as scheduled * Plan and manage allocated campaigns and implements new initiatives that exceed client KPIs * Manage and develop direct reports and is accountable for career development * Manage Ads, Audiences, Pixels, Catalogs, Forms, Reports and other related tools. * Understand & refine sales strategy, and apply the knowledge to implement digital marketing campaigns. * Take ownership of all aspects of the digital marketing campaign: Implementation and execution of all paid Social Media marketing campaigns. * Monitor and optimize all campaigns on a daily, and weekly basis to meet spend revenue and lead/sales volume goals for ROAS. * Design & test all aspects of ads including graphics, content, captions, video, formats, etc. * Analyze and discuss Paid Social Media Marketing strategies, results and ROI with clients during Marketing meetings. * Manage and execute paid efforts on social channels (Facebook, Instagram, Twitter, Snapchat, Linkedin, Pinterest etc.) * Measure, analyze and optimize efforts and effectively communicate your strategy and learnings. * Track and report performance regularly * Organize client facing media proposals (in Keynote) * Evaluate and recommend new online marketing opportunities and technologies Who we're looking for personally: We like people. Advertising is easy to treat as a commodity, and we consistently challenge that. We aim to be long-term partners of our clients and as such believe in developing meaningful relationships with
Skills
- Communication
- Paid Social Media
- Social Media Marketing
- Advertising Campaigns
- Creative Agencies
