Is this you? Are you an experienced, passionate Marketing professional with a can-do attitude? Are you a self-starter who is ready for an exciting opportunity to help drive the growth of a technology solutions company? If so, then this job’s for you!
Who are we?So glad you asked! Opti9 is a top hybrid cloud solutions provider. We’re committed to delivering industry-leading solutions to our customers based on their unique business needs. For those looking to the public cloud, we’re an AWS Advanced Consulting Partner and Certified Solution Provider, and a Veeam Certified Solution Provider focused on migration, optimization, transformation, and cloud-first application consulting. We also specialize in managed cloud, backup, and disaster recovery.
We have a fun, fast-paced culture that embraces fresh ideas and innovation. We’re customer-driven and we are looking for authentic and accountable team players to collaborate with us to reach our goals.
What would you do? The Marketing Specialist will be a determined and friendly professional with an advanced understanding of human behavior and a desire to help customers find exactly the right productized service offering to suit their needs. We are a successful hybrid cloud solution provider with aggressive growth plans and we're looking for a self-starting Marketing Specialist to oversee promotional events, lead generation strategies and improve client retention. The ideal candidate for this position has a positive attitude, a tireless work ethic and an insatiable appetite for growth.
What are the details?
Primary Responsibilities:
The primary measure of success for this role is revenue production driven by marketing and lead generation. This individual will need to show the lifecycle of the sales process, from lead to deal closure, for all associated lead generation programs
Responsible for the management and execution of marketing strategies related to business development, inclusive of outbound email and communication campaigns, content syndication, webinar and event planning, as well as other inbound lead generation strategies
Deliver integrated marketing programs focused on lead generation that align with both short and long-term business goals
Partner with the Business Development team and leadership to drive B2B demand generation strategy and tactics
Organize virtual and in-person events, coordinating with our staff and our partners to ensure appropriate attendance, content presentation and follow-up
Develop, manage and lead our Social Media campaigns to increase our Brand recognition and drive interest to our productized service offerings
Work with the Director of Revenue Generation to develop and execute industry-leading Lead Generation campaigns and track the results
Develop and maintain our Corporate Marketing standards, policies and templates
Work collaboratively with the Marketing Team to develop and improve marketing plans for new and existing Productized Services
Coordinate with outsourced Marketing relationships to make sure that timelines, objectives and budgets are being met
Identify weaknesses in existing marketing campaigns and develop pragmatic solutions within budgetary constraints
Communicate with senior management about marketing initiatives and project metrics, as well as to brainstorm fresh strategies
What do you know?
Knowledge and Experience:
Bachelor's degree in Marketing, Business Administration, Communications or related field
2+ years in digital marketing and promotion
Excellent communication and decision-making skills
Experience with building marketing strategies and have a track record of successful execution
Familiarity with online content marketing and social media development strategies
Proficiency with Salesforce.com is a plus
Experience with HubSpot is a must
Ability to multi-task daily projects and commitments and collaborative skills to work with other vendors and internal resources to accomplish objectives
Must have strong inner drive and self-discipline, proficiency in HubSpot, Salesforce, and Canva is a strong plus
What do you get from us?
Unlimited PTO
Medical/Dental/Vision Insurance
Health Savings Account
401(k) with company match
Casual atmosphere
Recognition Programs
Group Volunteer Opportunities
Healthy Rewards Program
Option to be a remote position
A great place to spend most of your time
Opti9 provides equal employment opportunities to all employees and applicants for employment without regard to race, color, ancestry, national origin, gender, sexual orientation, marital status, religion, age, disability, gender identity, results of genetic testing, service in the military, or any other legally protected characteristic.