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Digital Marketing Manager, Partner Alliances

isolved
  • 5000 - 6000 USD per Month
  • Full Time
  • Posted : 10 months ago

isolved transforms the way you manage your most important asset your people. Our human capital management (HCM) and workforce technology brings together HR, payroll, time and attendance, expense management, and benefits enrollment all in one robust, easy-to-use platform.


We Are Now Seeking An Outstanding Talent In The Following Position


At isolved, our mission is to help people exceed their goals through transformational employee experience - and we practice what we preach. In fact, isolved has been recognized as a Great Place to Work-Certified ™ company, which is an achievement that was validated through our own employee feedback. We believe that when you have a healthy culture, you move from a company to a team - and teamwork is one of our core values. In every department throughout the organization, our people go above and beyond to support each other because when one person wins, we all win. As part of the isolved team, you will be equipped with the tools and resources needed to help you excel in your career - including professional development opportunities, amazing benefits, and a welcoming workplace where you will experience a true sense of belonging.


Digital Marketing Manager, Partner Alliances


Are you an innovative marketer who's digitally-savvy, analytical, partner oriented, and social media aware all at once, and who's looking for a high growth opportunity in a fast-paced environment then read on!


Principal Responsibilities


  • Assist in campaign creation and execution of digital marketing strategies to acquire new leads at scale with success measured in qualified opportunity conversions.
  • Effectively understand and drive towards lead goals and CPC targets.
  • Contribute detailed analysis of campaign effectiveness including segmentation, and creative targeting.
  • Assist with, analyze, and disseminate comprehensive reporting.
  • Coordinate with digital and broader marketing team on tactics and creativity to cultivate net new partners and brokers and to ensure campaigns are in alignment with positioning and long-term goals.
  • Coordinate with digital and broader marketing team on tactics and creativity to expand referral business from existing partners and brokers.
  • Assist with lead processing for targeted digital programs.
  • Support content to create a dynamic, engaging, and authentic brand experience that successfully reflects the spirit of isolved.
  • Never satisfied with the status quo, you are always looking to raise the bar.


Essential Requirements


  • 2- 3 years of experience in digital marketing either in-house or at an advertising or media agency.
  • 1 year or more experience working with LinkedIn/Facebook campaign management either in-house or at an advertising or media agency.
  • Proficient knowledge of lead scoring and nurturing techniques.
  • Strong analytical skills, proficiency in data analysis, and agility to quickly understand the relationship between marketing results and business outcomes.
  • Comprehensive knowledge of Microsoft 365, in particular Excel.
  • Solid and demonstrable experience of marketing software (e.g., HubSpot, Triblio), analytics (e.g., Google), and CRM.
  • Strong interpersonal, written, and oral communication skills.
  • Ambitious yet flexible self-starter who can work in a rapidly changing environment.
  • Bachelor's Degree in Marketing, Computer Science, Information Technology or similar field or related business experience.
  • A desire to work hard, make a difference, and have fun doing it.


Location: This position will be based in the USA (office or remote) and will require minimal travel. This position reports up to the Director, Marketing (Digital | Direct Marketing Team).


Duration: This is a full time position.

Skills
  • Digital Marketing
  • Campaign Planning
  • Microsoft 365
  • CRM
  • Communication

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