Remote Job
Google Ads Manager
Ridge- 5000 - 6000 USD per Month
- Full Time
- Posted : 3 weeks ago
Ridge started with The Ridge Wallet as a Kickstarter project in 2013 and is now in the hands and pockets of over 3 million people worldwide! We currently operate around the globe selling in the US, Canada, the UK, EU, and Australia on Shopify and through other channels such as Amazon and Wholesalers. We have also expanded and continue to expand our product catalog to include KeyCases, Bolt Action Pens, Knives, Rings, Watches and we have plenty more in the works!
We are looking for people interested in positions with tremendous growth potential, but which come with high expectations of work rate and quality of work. We are a fully remote company and utilize that to find the best talent around the world to join our team. Since we are a remote-first company, we always do our best to be as accommodating to a healthy work/life balance.
The Role
Apply here: https://tally.so/r/3xM6dJ
Role & Responsibilities
- Campaign Execution: Set up and configure Google Ads campaigns, ad groups, keywords, ad copy, and extensions. Monitor campaign performance, budgets, and bid strategies to ensure optimal results. Continuously A/B test ad variations to improve click-through rates and conversion rates. Implement tracking mechanisms (UTM parameters, conversion tracking) for accurate campaign measurement.
- Data Analysis and Optimization: Regularly analyze performance metrics, such as click-through rate, conversion rate, ROI, and more. Identify trends, insights, and areas for improvement based on data analysis. Make data-driven adjustments to campaigns to maximize performance and achieve KPIs. Comprehensive mastery of the Google Ads platform, including Google Ads Editor, Google Analytics, SEMRush Demonstrated skills in MS Excel for data analysis, Vlookups and Pivot tables
- Keyword Research and Competitor Analysis: Conduct in-depth keyword research to identify valuable search terms and trends. Stay informed about industry trends, competitive landscape, and emerging opportunities.
- Collaboration and Communication: Work closely with the creative team to develop compelling ad copy and visuals. Coordinate with other marketing teams to align campaign messaging across various channels. Provide clear and concise performance reports to stakeholders and senior management.
Ideal Profile
- You have at least 1 year of experience including solid experience in a similar role within Consumer.
- You are a strong networker & relationship builder
- You enjoy finding creative solutions to problems
- You are a strong team player who can manage multiple stakeholders
Skills
- Relationship building
- networking
- team player
- stakeholder
- Communication
