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Social Media Specialist

GitHub
  • 490000 - 130000 USD per Year
  • Full Time
  • Posted : 5 months ago

As the global home for all developers, GitHub is the complete AI-powered developer platform to build, scale, and deliver secure software. Over 100 million people, including developers from 90 of the Fortune 100 companies, use GitHub to build amazing things together across 330+ million repositories. With all the collaborative features of GitHub, it has never been easier for individuals and teams to write faster, better code.

Locations

In this role you can work from Remote, United States

Overview

As a Social Media Specialist, you will be responsible for helping drive the strategic development and growth of GitHub’s main corporate social channels. With millions of followers across several platforms, social media is a huge part of how we communicate who we are as a brand, company, and platform to our 100M users, as well as future developers we haven’t yet met.

This role touches almost every single team here at GitHub, and serves to connect all the dots to tell a consistent story to our audiences. The Social Media team owns more mature channels with pronounced audiences and robust calendars and growing channels that are hitting new audiences in new formats. As a developer company, a lot of the content we share with our audience is technical, so this role needs to have a knack for translating more technical content into social posts and campaigns that properly get our point across, as well as finding the opportunities to infuse the GitHub brand.

The Social Media team’s work is highly visible, so candidates should be comfortable working with executives and senior leadership, as well as having the desire to educate the company at-large on social media’s current and potential impact for the business. Excellent communication and collaboration skills, high levels of compassion for colleagues and the developer community, and an eagle-eye attention to detail are absolutely required—as is the ability to multitask, project manage like a pro and, of course, always make sure we’re never over the character limit.

Responsibilities

  • Day-to-day social management: responding to stakeholder requests, calendaring and scheduling, advising on platform specifications, etc.
  • Social analysis: assisting in monthly and quarterly reporting as well as collaborating with Comms/Marketing counterparts on all-up reports for corporate news and announcements
  • Social listening: communicate what social communities are talking about and turn into actionable insights for stakeholders
  • Content creation: partner with Social team and content partners in developing proactive social posts timed to corporate milestones and trending moments

Qualifications

Required Qualifications

  • 3+ years experience managing social media channels and working on creative and innovative social media campaigns
  • Ability to utilize major social media publishing platforms; Sprout Social preferred
  • Technical knowledge of all social media platforms (Meta - FB/Insta, X, LinkedIn, YouTube, TikTok)
  • Industry awareness of social media platforms, both in the platforms we use, as well as those that are up and coming

Preferred Qualifications

  • Exposure or involvement in paid social media
  • Community management
  • Experience in social media management in software development industry

Compensation Range

USD $49,000.00 - USD $130,000.00 /Yr.

In addition, certain roles also have the opportunity to earn sales incentives based on revenue or utilization, depending on the terms of the plan and the employee's role.

These pay ranges are intended to cover roles based across the United States. An individual's base pay depends on various factors including geographical location and review of experience, knowledge, skills, abilities of the applicant. At GitHub certain roles are eligible for benefits and additional rewards, including annual bonus and stock. These rewards are allocated based on individual impact in role. In addition, certain roles also have the opportunity to earn sales incentives based on revenue or utilization, depending on the terms of the plan and the employee's role.

GitHub Leadership Principles

Customer Obsessed - Trust by Default - Ship to Learn - Own the Outcome - Growth Mindset - Global Product, Global Team - Anything is Possible - Practice Kindness

Who We Are

GitHub is the world’s leading AI-powered developer platform with 100 million developers and counting. We’re also home to the biggest open-source community on earth (and 99% of the world’s software has open-source code in its DNA). Many of the apps and programs you use every day are built on GitHub.

Our teams are dreamers, doers, and pioneers, leading the way in AI, driving humanitarian efforts around the globe, and even sending open source to Mars (and beyond!). At GitHub, our goal is to create the space you need to do your best work. We’re remote-first and offer competitive pay, generous learning and growth opportunities, and excellent benefits to support you, wherever you are—because we know that people flourish when they can work on their own terms.

Join us, and let’s change the world, together.

EEO Statement

GitHub is made up of people from a wide variety of backgrounds and lifestyles. We embrace diversity and invite applications from people of all walks of life. We don't discriminate against employees or applicants based on gender identity or expression, sexual orientation, race, religion, age, national origin, citizenship, disability, pregnancy status, veteran status, or any other differences. Also, if you have a disability, please let us know if there's any way we can make the interview process better for you; we're happy to accommodate!

Skills
  • Community Management
  • Content Creation
  • Media Management
  • Paid Social Media
  • Social Listening
  • Social Media
  • Social Media Management
  • Social Media Marketing
  • Social Media Optimization (SMO)

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