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Pardot Developer

eClerx
  • 5000 - 6000 USD per Month
  • Full Time
  • Posted : 4 weeks ago

Qualifications:

· 4-5 years of good hands on knowledge of Pardot for building, setting up and executing various types of campaigns, forms, form handlers, automation rules, segmentation lists, etc

· Excellent knowledge of HTML, CSS

· Should understand the data flow between Sales cloud and Pardot

· Good knowledge on Handlebars Merge Language (HML) and able to create dynamic content

· Should have created and deployed lead scoring model

· Landing page creation / lead capturing

· 3-4 years of responsive HTML coding experience email + landing pages

· Knowledge of building SMS / Push /In app messages would be preferred

· 1-2 years of experience using HML, AMP scripting or any other scripting language

· Ability to work in a high-energy, quickly changing, and demanding environment

· Should have excellent communication skills and be able to interface directly with clients and higher management.

· Should have good presentation skills and should be able to clearly communicate ideas, thoughts, and challenges.


Roles & Responsibilities include:

· Understand the business use-cases and provide the necessary technical solution

· Perform automated roles for data transition from sales cloud to Pardot

· Implement data dedupe practices

· Act as campaign developer for campaign operations projects

· Will also need to know dynamic content Email/Push/SMS builds.

· Develop, Setup, QA and Schedule various types of campaigns in Pardot

· Custom coding (when required)

· Usage of responsive builds for emails and landing pages

  • Field mapping, custom field creation
  • Setting up lead scoring process, rules and maintaining
  • Dynamic list creation
  • Tracking from various data sources for automation/scoring
  • Lead Qualification and remapping
  • Campaign performance tracking and reporting
  • Building Smart Form and Landing pages to capture and support audience segmentation



Domain specific Skills:

· Campaign Operations and Marketing Automation

· Lead journey and lead life cycle

· Advance HTML/CSS knowledge

· Eye for detail to assist in audits

· English communication skills to assist the candidate attend client calls


Company Description

eClerx Services Ltd, one of the first Knowledge Process firms listed in India (Bombay Stock Exchange: ECLERX), provides diverse and complex data analytics and customized process solutions to global enterprise Clients from our multiple India-based delivery centers. eClerx drives our Clients’ success through a cost effective combination of operations teams with deep industry and analytics domain, robust processes and knowledge management and proprietary in-house technology platforms and tools, leading to process improvements, enhanced reporting and metrics and liberation and leveraging of our Clients’ in-house talent for more value add activities.

Our Sales & Marketing Support (SMS) division provides full service strategic analytics and operations services to our Fortune 500 Clients globally, driving competitive success and operational efficiency through collaborative partnerships and robust technology solutions. Our diverse Client portfolio includes leaders in High Tech & Industrial Manufacturing, Online & Bricks and Mortar Retail, Interactive Media & Entertainment, Travel & Leisure, Software Vendors, Capital Markets & Financial Services.

eClerx was named in Fortune Asia’s “2007 Best under a Billion”, AT Kearney’s “Best of Breed” Indian firms and the Yankee Group’s “Best of Breed” Analytics providers

Skills
  • Campaigns
  • Cascading Style Sheets (CSS)
  • Adobe Digital Marketing Suite
  • Email Marketing
  • HTML

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