Social Media Manager

• 5000 - 6000 USD per Month
• Full Time
• Posted : 2 months ago

Who We Are

The Daily Upside is a fast-growing digital media company covering business, finance, economics, and investing. Our team of career journalists covers the events and forces shaping the global business climate with a passion for peeling back the layers of market-moving stories.

Our flagship newsletter has scaled from zero to ~1 million subscribers in less than three years and boasts an industry-leading 45% unique open rate. Patent Drop, our tech newsletter, reaches 70k+ technologists, engineers, and product strategists with differentiated coverage on the future of tech. Power Corridor, our latest newsletter, covers the intersection of Wall Street

and DC.

Above all else, our mission is to empower forward-thinking business leaders with a nuanced understanding of the subtext and underlying drivers shaping the economic outlook. We write in a manner that’s equal parts engaging and insightful, with a mission to be a “must read” for global business leaders looking to stay sharp on important trends.

Role Overview

Job Title: Social Media Manager

Location: NYC preferred or surrounding area

About the Role:

We are looking for a stand-out social media strategist to join our growth marketing team. You will develop and implement a comprehensive social media strategy to increase our brand awareness and website traffic, as well as grow our audience in newsletter subscriptions.

You should be a natural collaborator who's comfortable working with a variety of stakeholders across editorial, growth, and analytics teams. Organizational and multitasking skills will be key to maintaining publishing workflows, calendars, and schedules. Creativity is also necessary to ensure our marketing strategy is aligned with our brand. A bias to action and flexibility are a must.

Responsibilities:

• Oversee and manage day-to-day posting on the flagship The Daily Upside and Patent Drop Instagram, Twitter and LinkedIn accounts.
• Shape overall social media strategy along with growth and leadership teams to achieve goals.
• Plan and create original high-quality content across flagship social media accounts.
• Collaborate with the marketing team to grow the social media accounts and target new followers.
• Liaise across the editorial team to promote and syndicate original content across social channels.
• Work closely with the design team to maintain brand integrity and a consistent aesthetic.
• Manage a social media content calendar for various channels, planning and scheduling posts in advance. This includes the copywriting schedule for the partnerships team and interfacing with brand partners to communicate on copy direction, strategy, and results.
• Help manage reporting, data collection, and third-party tools associated with social media accounts.

Requirements:

• Proven work experience as a social media strategist or manager. Minimum 2 years in media.
• Enthusiasm for and strong knowledge of current business and financial news.
• Strong research and professional writing ability.
• Professional-level proficiency in Adobe Creative Suite (including Premiere) and Canva-Experience with third-party Instagram management/publication tools, like Later, DashHudson, and Sprout Social.
• A background in making data-driven decisions and tracking analytics.
• Strong written and verbal communication skills.
• A game-for-anything attitude, a can-do mindset, and the ability to thrive in collaborative environments.

Benefits:

• Competitive salary. Salary for the role is commensurate with experience and depends on several factors, including a candidate’s qualifications, skills, competencies and experience.
• Medical, dental, and vision insurance
• 401k
• Unlimited PTO, paid holidays
• Work from anywhere with a good internet connection in NYC area
• Opportunity to work with a fun and passionate team and be a stakeholder in building something truly special in the media industry
• Regular team outings (virtual or in-person)

Skills

• Branding & Identity
• Easily Adaptable
• Multitasking
• Newsletters
• Reporting & Analysis
• Scheduling
• Social Media
• Social Media Content Creation
• Social Media Marketing
• Social Media Strategy