Senior Content Marketing Lead

• 5000 - 6000 USD per Month
• Full Time
• Posted : 11 months ago

This is a unique opportunity to join an exciting early-stage startup experiencing hypergrowth in a white-hot segment of the cybersecurity space.

Cycode is a rapidly growing cybersecurity startup and creator of the world’s first complete software supply chain security solution. According to Gartner, software supply chain attacks (like the one that impacted Solarwinds) will affect 45% of organizations and grow three-fold by 2025. Unfortunately, traditional AppSec offers little protection against these devastating threats. That’s where Cycode comes in. Our platform provides customers with complete visibility, security, and integrity across all phases of the software development lifecycle (SDLC) — to prevent them from becoming the next SolarWinds.

Cycode was founded in 2019 and is backed by top venture capital firms YL Ventures and Insight Partners. We’ve received numerous awards and recognition including being named one of the top cybersecurity startups in the Cyber Defense Magazine Top 100 (2020), Accel 2021 Euroscape Top 100, Analytics Insight “Top Cybersecurity Companies to Watch in 2021”, winner of the 2021 Cyber Defender Award and a finalist for the 2021 CISO Choice in Application Security.

You will be be part of:

• Content Strategy Development. Develop and execute a comprehensive content strategy and content roadmap aligned with the company's goals, target audience, and brand identity.
• Thought Leadership. Establish the company as a trusted authority in the cybersecurity industry by creating thought-provoking and insightful content that showcases our culture, expertise and innovative technology..\
• Content Creation. Lead the creation of high-quality, engaging, and informative content across various formats, including blog posts, e-books, case-studies, videos, infographics, webinars, newsletter, podcast and social media content.
• Editorial Oversight. Ensure all content is accurate, well-researched, and adheres to the company's brand voice, tone, and style guidelines.
• Team Collaboration. Collaborate with the rest of the marketing team, research team , product managers,and internal SMEs to gather insights and develop content that effectively communicates the value of our mission and products.
• Content Distribution. Develop strategies for content distribution and promotion, including SEO optimization, social media engagement, email marketing, and collaboration with industry influencers.
• Performance Measurement. Monitor and analyze content performance metrics, such as website traffic, engagement, and conversion rates, and leverage data-driven insights to continuously improve content effectiveness.
• Industry Trends Monitoring. Stay up-to-date with the latest cybersecurity trends, technologies, and industry developments to identify content opportunities and ensure our content remains relevant and competitive.
  
  

• Proven experience, at least 3-5 years as a content lead within the cybersecurity industry.
• Strong understanding of cybersecurity concepts, trends, technologies, and best practices.
• Excellent writing and editing skills with a keen eye for detail and the ability to simplify complex information.
• Demonstrated ability to develop and execute successful content roadmaps, strategies across multiple channels and formats.
• Proficiency in SEO, content marketing, and social media platforms.
• Experience with content management systems (CMS) and content collaboration tools.
• Analytical mindset with the ability to use data and insights to drive content decisions and measure success.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and stakeholders.
• Bachelor's degree in Marketing, Communications, Journalism, or a related field (advanced degree preferred).
• Background in journalism and experience in fast growing startups in a plus.

Skills

• Digital Marketing
• Content Marketing
• Search Engine Optimization (SEO)
• Social Media Content Creation
• Editing