Digital Marketing Account Strategist

• 5000 - 6000 USD per Month
• Full Time
• Posted : 10 months ago

We are seeking a highly skilled and experienced Digital Marketing Account Manager with expertise in SEO, Paid Marketing, and HubSpot Marketing Hub. As an Account Manager, you will be responsible for managing and executing digital marketing campaigns for our clients, ensuring their success and satisfaction. You will work closely with clients, internal teams, and external vendors to develop and implement effective marketing strategies.

• Develop and execute comprehensive digital marketing strategies for clients, focusing on SEO, Paid Marketing, and HubSpot Marketing Hub.
• Conduct keyword research, competitive analysis, and on-page optimization to improve website visibility and search engine rankings.
• Plan and execute paid marketing campaigns across various platforms, such as Google Ads, Facebook, and LinkedIn, to drive targeted traffic and generate leads.
• Monitor and analyze campaign performance using tools like SEMRush, Google Analytics, and HubSpot Marketing Hub to identify areas for improvement and optimize marketing efforts.
• Create engaging and persuasive ad copy, landing pages, and marketing collateral to drive conversions and achieve campaign goals.
• Collaborate with cross-functional teams, including content creators, designers, and developers, to ensure seamless execution of marketing campaigns.
• Stay up to date with industry trends, best practices, and algorithm changes to proactively adjust strategies and tactics.
• Build and maintain strong relationships with clients, serving as their primary point of contact for all digital marketing needs.
• Provide regular reports and updates to clients on campaign performance, including key metrics, insights, and recommendations.
• Stay abreast of the latest features and updates in HubSpot Marketing Hub and other relevant tools, leveraging them to enhance campaign effectiveness.

• Proven work experience as a Digital Marketing Account Manager or similar role.
• In-depth knowledge and hands-on experience with SEO techniques, including keyword research, on-page optimization, and competitor analysis.
• Proficiency in planning, managing, and optimizing paid marketing campaigns across platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
• Strong understanding of HubSpot Marketing Hub and its various tools, including email marketing, lead nurturing, and marketing automation.
• Familiarity with tools like SEMRush, Google Analytics, and Google AdWords for campaign analysis and optimization.
• Excellent analytical and problem-solving skills to identify trends, patterns, and insights from marketing data.
• Ability to create compelling ad copy, landing pages, and marketing collateral that drive engagement and conversions.
• Strong communication and interpersonal skills to effectively collaborate with clients and internal teams.
• Detail-oriented with excellent project management and organizational abilities.
• Proactive mindset with a passion for staying updated on the latest digital marketing trends and advancements.

• Competitive salary
• Generous compensation package with performance incentives
• Health Insurance: Medical, Dental & Vision
• 401(k) with employer matching
• Paid Time Off
• Training and certification program reimbursements

Skills

• Digital Marketing
• SEO
• marketing campaigns
• Google Analytics
• project management