Remote Job
Digital Marketing Specialist
Inspectorio- 5000 - 6000 USD per Month
- Full Time
- Posted : 11 months ago
Description
- Ideate, plan and implement multi-touch email marketing nurtures to nurture prospects through the funnel or onboard new users to our platform.
- Manage our social media channels in collaboration with our Brand & Content teams, including LinkedIn, Twitter, Facebook, WeChat and Instagram.
- Work with consultants on SEO and CRO activities including keyword research, on page and off page strategies and provide recommendations on best practices for CRO.
- Work collaboratively with the marketing team to plan, implement, and execute on our digital lead generation strategy
- Develop, plan, and execute paid digital marketing strategies and initiatives including Search and Display Advertising, Social Media Advertising, Retargeting and working with Third-Party advertisers, working with an agency to manage day to day activities.
- Summarize and provide analysis on paid and organic campaign results based on identified KPI targets
- Stay up to date with digital marketing & marketing automation trends in the industry
- Bachelor’s degree in related field (communications, marketing, business) or equivalent work experience
- Experience in B2B SaaS demand generation, including leveraging digital channels to enhance brand awareness and drive leads and revenue
- Email marketing experience is required as a priority
- A strong analytical background, with experience synthesizing data and analyzing it to test hypothesis or make decisions
- Ability to develop and optimize marketing strategies across key channels: SEO/SEM, Paid social, email, owned web media, and third-party
- Exceptional communication and collaboration skills, both at the executive level and with peers and cross-functional teams. Can clearly articulate ideas, frame problems, present findings and offer solutions
- 🍹 Unlimited annual leave: Yes, you heard that right! We take work:life balance seriously!
- 🏝️ Flexible working: You can WFA, or from our many hubs around the world.
- 💪 Project ownership: Whatever work or social project you’re passionate about, we’ll listen!
- 🥳 Fun: Company-sponsored trips, weekly parties, sporting events, and more.
- 🌱 Personal and professional growth: we make sure to invest heavily in our team!
- 🌎 Global team: you’ll be joining a fun, and welcoming global team from over 40 countries.
- EXCELLENCE: We pursue mastery and craftsmanship. “Good enough” is our enemy. We have a thirst and desire for knowledge. There’s always an opportunity to be better.
- AUTONOMY: We act independently when recognizing opportunities for improvement. We seek guidance, and clear goals instead of orders. We self-assess the quality and impact of our work.
- COURAGE: We share our opinion, even if it’s uncomfortable. We are candid with colleagues. We are willing to experiment and try something new, even if we’re not sure it will succeed.
- HUMBLENESS: We crave opportunities to learn from the people around us. We leave our egos outside the office. We focus on listening to other perspectives.
Skills
- Digital Marketing
- Email Marketing
- Paid Social Media
- Search Engine Marketing (SEM)
- Search Engine Optimization (SEO)
