Sr Consultant, Digital Marketing
LPL Financial- 75,520 - 113,280 USD per Year
- Full Time
- Posted : 10 months ago
If you’re a talented digital marketing professional with a passion for creating and executing innovative marketing campaigns?
Do you thrive in a fast-paced, dynamic environment?
If so, then we have the role for you!
LPL Financial (Nasdaq: LPLA) was founded on the principle that the firm should work for the advisor, and not the other way around. Today, LPL is a leader* in the markets we serve, supporting more than 18,000 financial advisors, 800 institution-based investment programs and 450 independent RIA firms nationwide. We are steadfast in our commitment to the advisor-centered model and the belief that Americans deserve access to personalized guidance from a financial advisor. At LPL, independence means that advisors have the freedom they deserve to choose the business model, services, and technology resources that allow them to run their perfect practice. And they have the freedom to manage their client relationships, because they know their clients best. Simply put, we take care of our advisors, so they can take care of their clients.
Job Overview:
We are seeking an experienced and highly motivated Sr. Consultant, Digital Marketing to join our fast-paced, results-driven Digital Marketing team. The ideal candidate will be a strong digital marketer with a proven track record of executing successful marketing campaigns, leveraging marketing automation tools, and coordinating cross-functional teams. The preferred location for this position is Charlotte or San Diego, but a hybrid or fully remote work location is available.
Responsibilities:
As an integral member of our team, you will be responsible for ensuring the timely and accurate delivery of marketing campaigns that effectively drive advisor, institution, and enterprise recruitment to LPL Financial.
- Coordinate and manage end-to-end digital marketing campaigns, ensuring timely delivery, adherence to plans, and fulfillment of all necessary requirements.
- Maintain clear and open communication with key stakeholders, ensuring alignment on campaign objectives, timelines, and deliverables.
- Collaborate with multiple teams, including content, creative, and analytics, to ensure seamless campaign execution and alignment with overall marketing objectives.
- Perform thorough QA testing ahead of campaign launches, identifying and resolving any issues that may impact performance or user experience.
- Leverage marketing automation platforms to optimize campaign performance, generate leads, and enhance the overall user experience.
- Monitor and assist in reporting campaign performance, identifying opportunities for improvement and making data-driven recommendations to optimize future campaigns.
We are looking for people who thrive in a fast-paced environment, are client-focused, team oriented, and are able to execute in a way that encourages creativity and collaboration.
Requirements:
- 3+ years of experience in digital marketing, with a strong focus on marketing campaign management and marketing automation.
- Exceptional campaign management and organizational skills, with the ability to manage multiple campaigns and deadlines simultaneously.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and engage with senior stakeholders.
- Familiarity of marketing automation platforms (e.g., Marketing Cloud, HubSpot, Pardot) and CRM systems (e.g., Salesforce).
- Strong analytical skills, with a data-driven mindset and experience in campaign performance reporting and analysis.
- Digital marketing expertise: Candidates should possess a background in digital marketing, including experience with creating and executing marketing campaigns across various digital channels, such as email, social media, and paid advertising.
- Attention to detail: Candidates with a keen eye for detail and commitment to delivering high quality work and identifying potential issues.
- Communication and interpersonal skills: Effective communication and interpersonal skills are crucial for this role, as candidates will need to collaborate with various teams and provide campaign updates.
- Content & strategy: Experience in crafting content strategies that align with target audience and marketing goals.
$75,520-$113,280/year
Actual base salary varies based on factors, including but not limited to, relevant skill, prior experience, education, base salary of internal peers, demonstrated performance, and geographic location. Additionally, LPL Total Rewards package is highly competitive, designed to support your success at work, at home, and at play – such as 401K matching, health benefits, employee stock options, paid time off, volunteer time off, and more. Your recruiter will be happy to discuss all that LPL has to offer!
Why LPL?
At LPL, we believe that objective financial guidance is a fundamental need for everyone. As the nation’s leading independent broker-dealer, we offer an integrated platform of proprietary technology, brokerage, and investment advisor services. We provide you with a work environment that encourages your creativity and growth, a leadership team that is supportive and responsive, and the opportunity to create a career that has no limits, only amazing potential.
We are one team on one mission. We take care of our advisors, so they can take care of their clients.
Because our company is not too big and not too small, you can seize the opportunity to make a real impact. We are committed to supporting workplace equality, and we embrace the different perspectives and backgrounds of our employees. We also care for our communities, and we encourage our employees to do the same. This creates an environment in which you can do your best work.
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Join the LPL team and help us make a difference by turning life’s aspirations into financial realities. Please log in or create an account to apply to this position. Principals only. EOE.
Information on Interviews:
LPL will only communicate with a job applicant directly from an @lplfinancial.com email address and will never conduct an interview online or in a chatroom forum. During an interview, LPL will not request any form of payment from the applicant, or information regarding an applicant’s bank or credit card. Should you have any questions regarding the application process, please contact LPL’s Human Resources Solutions Center at (800) 877-7210.
Skills
- Digital Marketing
- campaign management
- Organization skills
- Communication
- CRM
