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Copywriter, Global Performance Creative

Square
  • 5000 - 6000 USD per Month
  • Full Time
  • Posted : 10 months ago

Company Description


Square builds common business tools in unconventional ways so more people can start, run, and grow their businesses. When Square started, it was difficult and expensive (or just plain impossible) for some businesses to take credit cards. Square made credit card payments possible for all by turning a mobile phone into a credit card reader. Since then, Square has been building an entire business toolkit of hardware and software products, including Square Capital, Square Terminal, Square Payroll, and more. We’re working to find new and better ways to help businesses succeed on their own terms—and we’re looking for people like you to help shape tomorrow at Square.


Our Performance Marketing team is a full-service creative team that works with our marketing partners across video, display, web, print, and more. We focus on driving conversion—we work fast and are constantly testing and learning.


Job Description


We're looking for a Copy lead to join our Performance Marketing team.


You will concept, write, review and copy edit a high volume of video scripts, direct mail, and native ad copy. You will also work with localization teams to help create a database of copy which can be circulated and translated across the world. You will collaborate with multiple partners across strategy, project mgmt, production design, localization, video, legal counsel, and print production to drive our business forward and help us achieve our ambitious marketing goals. You will impact and influence our most important advertising channels. This position requires a strong copy edit background and attention to detail with an interest in scaling and creating efficiencies for our team. This role will require you to become very familiar with our product offerings, legal guidelines, and best practices for performance marketing / lower funnel acquisition channels driving interested sellers to convert to square.


This role will report directly to the Global Performance Creative Associate Creative Director and sits in the Global Performance Marketing team within the Global Marketing Creative Org.


Qualifications


You Will:


  • Write and copy edit display ads, paid social videos, direct mail, campaign landing pages and more.
  • Understand best practices for acquisition and also feel comfortable asking questions to our strategy team regarding new briefs and / or copy requests.
  • Work with an experienced group of designers, editors, producers, product designers, project managers, and strategists
  • Support revisions recommended by legal and compliance partners.


You Have:


  • 3-5 years experience in a creative role at an agency or in-house
  • A portfolio that shows examples of data driven/effective copy included with your resume and cover letter
  • Excellent grammar, writing, and editorial skills
  • The ability to explain complicated products and processes in simple, human ways to both businesses and consumers that drives action
  • An interest in working with data to make smart, creative deliverables
  • Understanding of performance-based marketing strategies and tactics inclusive of A/B testing and an interest in iterative testing for performance channels
  • Interest in technology and the future evolution of content creation and distribution
  • Comfort with tight timelines and a fast paced environment
  • An interest in working on programmatic workflows with set schedules and teams


Nice to Have:


  • Language fluency in either Spanish or French


Additional Information


Block takes a market-based approach to pay, and pay may vary depending on your location. U.S. locations are categorized into one of four zones based on a cost of labor index for that geographic area. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.


Zone A: USD $94,400 - USD $115,400


Zone B: USD $87,800 - USD $107,400


Zone C: USD $80,300 - USD $98,100


Zone D: USD $70,800 - USD $86,600


To find a location’s zone designation, please refer to this resource. If a location of interest is not listed, please speak with a recruiter for additional information.


Full-time employee benefits include the following:


  • Healthcare coverage (Medical, Vision and Dental insurance)
  • Health Savings Account and Flexible Spending Account
  • Retirement Plans including company match
  • Employee Stock Purchase Program
  • Wellness programs, including access to mental health, 1:1 financial planners, and a monthly wellness allowance
  • Paid parental and caregiving leave
  • Paid time off (including 12 paid holidays)
  • Paid sick leave (1 hour per 26 hours worked (max 80 hours per calendar year to the extent legally permissible) for non-exempt employees and covered by our Flexible Time Off policy for exempt employees)
  • Learning and Development resources
  • Paid Life insurance, AD&D, and disability benefits
  • Additional Perks such as WFH reimbursements and free access to caregiving, legal, and discounted resources


These benefits are further detailed in Block's policies. This role is also eligible to participate in Block's equity plan subject to the terms of the applicable plans and policies, and may be eligible for a sign-on bonus. Sales roles may be eligible to participate in a commission plan subject to the terms of the applicable plans and policies. Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.


US and Canada EEOC Statement


We’re working to build a more inclusive economy where our customers have equal access to opportunity, and we strive to live by these same values in building our workplace. Block is a proud equal opportunity employer. We work hard to evaluate all employees and job applicants consistently, without regard to race, color, religion, gender, national origin, age, disability, pregnancy, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.


We believe in being fair, and are committed to an inclusive interview experience, including providing reasonable accommodations to disabled applicants throughout the recruitment process. We encourage applicants to share any needed accommodations with their recruiter, who will treat these requests as confidentially as possible. Want to learn more about what we’re doing to build a workplace that is fair and square? Check out our I+D page.


Additionally, we consider qualified applicants with criminal histories for employment on our team, and always assess candidates on an individualized basis.


Block, Inc. (NYSE: SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD, we build tools to help more people access the economy. Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services. With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral (formerly Square Crypto) builds and funds free, open-source Bitcoin projects. Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.

Skills
  • Copywriter
  • writing
  • Editorial skils
  • campaign
  • Communication
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