Remote Job
Senior Marketing Specialist - US Based Remote
Anywhere Integrated Services
- 75000 - 85000 USD per Year
- Full Time
- Posted : 5 months ago
Senior Marketing Specialist
Anywhere Integrated Services is searching for an experienced Senior Marketing Specialist, who will be responsible for developing and executing marketing initiatives related to new business concepts, products and services, and strategic sales support. The position reports to the Vice President, Marketing and will initiate and manage projects in close collaboration with other members of the Marketing team and business units.
The Senior Marketing Specialistwill Be Responsible For
- Planning, developing, implementing and measuring all aspects of marketing initiatives to build business and drive revenue for the company’s title and escrow brands and related businesses, working with minimal supervision based on input, direction and feedback provided by Marketing management, internal clients and subject matter experts
- Prioritizing the use of relevant digital channels to optimize marketing efficiency and ROI
- Ensuring that marketing programs and campaigns are developed in close alignment with national sales strategies; building and maintaining strong business relationships with internal clients
- Contributing to a content development strategy that conveys relevant messaging and information to targeted real estate agent and consumer audience segments while ensuring consistent presentation of the company’s brand and value proposition across channels
- Copywriting for email communications, websites, social media, marketing collateral and other marketing assets
- Coordinating the communication and distribution of internal and external marketing assets
- Managing timely and accurate reporting and analysis of digital marketing activities
- Tracking project requests and status through our project management system and providing regular, timely updates to sales and business leaders
- Collaborating with the Product and Technology teams and other internal and external resources
- Other duties as assigned by management
Qualifications
The successful Senior Marketing Specialist candidate is a self-starter who will proactively contribute ideas and solutions and take ownership of projects to support Marketing contributions to business results and profitability. S/he is an enthusiastic team player, outstanding communicator, highly organized, reliable, takes initiative, possesses strong attention to detail, and has proven success in managing priorities and timelines in an agile marketing environment.- Experience in the real estate or title and settlement industries is strongly preferred
- A Bachelor’s degree in Business, Marketing or a related field is preferred or equivalent work experience
- 5+ years in a marketing project management role or similar marketing background with demonstrated experience in marketing communication, digital marketing, copywriting and project organization
- Proficient in both the creative and technical aspects of marketing, with a track record of developing and executing measurable marketing programs through digital channels
- Strong collaboration skills and proven ability to interact with sales team members and business leaders in a professional and proactive manner
- Ability to multitask and prioritize in a fast-paced environment with confidence
- Outstanding written and oral communication skills with the ability to present ideas and plans to team members, internal clients and management
- Experience in Microsoft 365 required
Employment Type
Full-timeCompany
Anywhere Integrated ServicesAbout Us
Anywhere Integrated Services is a driving force in the title and settlement services industry. Anywhere Integrated Services is national in scope, but each of its companies are locally staffed, with a wealth of experience in settlement services. We operate in 49 states as well as the District of Columbia, and provide closing services in all 50. Anywhere Integrated Services is a subsidiary of Anywhere Real Estate. Anywhere Real Estate is a publicly traded company and a global provider of real estate services. It franchises and owns several of the industry's leading real estate brands and brokerages.Anywhere Integrated Services’ Family of Companies operate more than 40 distinct company and brand names throughout the United States such as Title One (ID), Sunbelt Title (FL), Equity Title (CA), Texas American Title Company (TX), Market Street Settlement Group (NH/ME), Mid-Atlantic Settlement (MD), Burnet Title (MN / IL / WI) and U.S. Title (MO).Anywhere Real Estate Inc. (NYSE: HOUS) is on a mission to empower everyone’s next move. Home to some of the most recognized brands in real estate Better Homes and Gardens® Real Estate , Century 21® , Coldwell Banker® , Coldwell Banker Commercial® , Corcoran® , ERA® , and Sotheby's International Realty®The Anywhere portfolio includes franchise and brokerage operations as well as national title, settlement, and relocation companies and nationally scaled mortgage origination and underwriting joint ventures. Supporting approximately 1.5 million home transactions in 2021, Anywhere is focused on simplifying, digitizing and integrating the real estate transaction for all consumers, no matter where they may be in their home buying and selling journey. With innovative products and technology, Anywhere fuels the productivity of its approximately 196,200 independent sales agents in the US and approximately 136,400 independent sales agents in 118 other countries and territories. Recognized for twelve consecutive years as one of the World’s Most Ethical Companies, Anywhere has also been designated a Great Place to Work four years in a row, named one of LinkedIn’s 2022 Top Companies in the U.S., and honored by Forbes as one of the World’s Best Employers 2022.At Anywhere, diversity fuels success – for our company and for our employees. We strive to be the preferred company for diverse talent, committed to creating an inclusive environment that encourages everyone to succeed. We pursue talent – strategic thinkers who are eager to innovate, focused on execution and accountable for results. We value diversity – respecting backgrounds, cultures, perspectives.You’ll find our commitment to diversity reflected in our achievements:- Forbes 2022 Best Employers for Diversity.
- Forbes 2022 World’s Top Female Friendly Companies.
- Recognized on the 2020 Human Rights Campaign Corporate Equality Index.
- Recognized for gender diversity on our board of directors by Executive Women of New Jersey and Women’s Forum of New York.
With diversity, we succeed together. We hope you’ll join us.Compensation Range
The base salary for this position is $75,000 - $85,000.EEO Statement
EOE AA M/F/Vet/Disability
Skills
- Communication
- Copywriting
- Digital Channels
- Digital Marketing
- Marketing Campaigns
- Marketing Communications
- Marketing Project Management
- Microsoft 365