Senior Digital Marketing Specialist
Fitness Matrix Inc
- 5000 - 6000 USD per Month
- Full Time
- Posted : 4 weeks ago
FitnessMatrixInc is an unique approach to health and wellness that is based on the principle of bio-individuality. This means that we believe that everyone is different and has their own unique needs and challenges. We will work with you to understand your biochemistry and develop a personalized plan that is right for you.
The ideal candidate is a strategic thinker with a proven track record of devising and executing successful digital marketing campaigns that encompass various channels. You will collaborate with cross-functional teams to enhance brand visibility, engage audiences, and optimize conversions.
- Develop and execute effective digital marketing strategies focused on lead generation and conversion optimization, specializing in video marketing, copywriting, and YouTube ads.
- Conduct thorough market research, competitor analysis, and data evaluation to drive strategy formulation and informed decision-making.
- Led the planning and execution of multi-channel digital marketing campaigns encompassing Google Ads, SEO, content marketing, video marketing, and YouTube ads.
- Utilize campaign performance data to meticulously manage and optimize initiatives for enhanced performance and greater return on investment (ROI).
- Collaborate closely with both internal and external stakeholders, ensuring alignment between marketing endeavors and overarching business objectives.
- Oversee and evaluate the execution of multiple client projects, guaranteeing the fulfillment of deadlines and the attainment of desired outcomes.
- Provide effective supervision and leadership to a team of digital marketing specialists, offering mentorship, guidance, and continuous performance feedback.
- Remain current with the latest trends, tools, and technologies in the digital marketing landscape, reinforcing the company's competitive edge.
- Possess a Bachelor's degree in marketing, business, or a related field.
- Accumulate a substantial 3+ years of hands-on experience in digital marketing, specializing in lead generation, conversion optimization, video marketing, and YouTube ads.
- Demonstrate proficient copywriting skills and a solid grasp of financial services terminology, if possible.
- Exhibit strong analytical acumen, incorporating experience in data analysis, market research, and competitor evaluation.
- Showcase exceptional project management prowess, efficiently handling multiple projects and clients simultaneously.
- Display a proven track record of conceiving and executing successful digital marketing campaigns, encompassing video marketing, copywriting, and YouTube ads.
- Exhibit proficiency in team management, having overseen a group of digital marketing specialists.
- Possess outstanding communication and interpersonal abilities, fostering collaborative relationships with internal and external partners.
- Feature robust organizational skills, enabling effective task prioritization and deadline adherence.
- Possess expertise in digital marketing tools such as Google Analytics, SEMrush, and Ahrefs.
- Ideally, have an understanding of omni channel video marketing strategies and the utilization of micro content for shorts and reels.
- Graphic Design
- team management
- copy writting
- robust google ads